Friday, February 09, 2007
Guanacaste to Get Big Boost in Hotel Rooms
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By Ralph Nicholson |
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Nine Hotel Projects And Up to 3500 Rooms
Planned
Guanacaste’s northern Pacific coast will have an additional
3500 high-end hotel rooms within the next three years,
according to at least nine major hotel and resort projects
either under way, or being planned.
Hotel chains like Hyatt Hotels and Resorts, Regent
International Hotels, Rosewood Hotels and Resorts, JW
Marriott, Aman Resorts International, the Ritz Carlton, One
and Only Resorts and the Hilton Hotels Corporation have all
either broken ground, are in the permitting stage, or are
negotiating build hotels from Hacienda Pinilla, south of
Tamarindo, to Peninsula Papagayo.
The hotels and resorts represent a combined investment of
nearly one billion dollars in a strech of Costa Rica’s
coastline less than 60 kilometers (about 38 miles) long.
Most are planning up-market, five-star, hotels and resorts,
which would relieve the region’s critical room shortage and
create anywhere between 7000 and 13,000 jobs.
“There is an extraordinary amount of jockeying for position
right at the moment,” said one hotel insider this week. “And
the industry loves it because of the severe shortage of
hotel rooms during the high season.”
A survey last year by the Cámara Nacional de Turismo (CANATUR)
of 60 small, medium-sized and large hotels right across the
country showed about 45 per cent of requests for rooms were
being turned down during the high season.
In fact, the Instituto Costarricense de Turismo (ICT)
estimates they need about 49,000 rooms to accommodate all
the tourists coming to Costa Rica.
“….which means there must be 18,192 new rooms to be
distributed amongst the existing tourist base and the
construction of new accommodations,” it found in its latest
report.
And with most hotels in Guanacaste reporting occupancies in
the past three months running between 90 and 95 per cent,
the trend is being felt here.
In fact, Sildelau Salcedo, General Manager of the Paradisus
Playa Conchal Resort in Brasilito, Guanacaste, estimated
they rejected as much as three per cent of their business.
He says they lost about $2.2 million in two years.
“We found we were rejecting a lot of business because in the
high season we simply did not have the rooms to give
customers,” he said this week.
Last month, and a little ahead of schedule, the hotel opened
another 102 rooms, bringing capacity to 406 rooms. The
rooms, an additional, 120-seat restaurant, a new pool and a
conference center represented a total investment of nearly
$20 million.
Desarrollos Hoteleros Guanacaste, S.A, the parent company of
the Playa Conchal resort and golf course development, says
they will also add a second hotel, probably beginning
sometime this year. It will include 200 to 250 rooms and
could be operational within 30 months.
“In fact our master plan calls for two more big hotels, and
one medium-size or boutique hotel,” said Ana Saborío, Chief
Executive Officer of DHG.
“We have been working on permits, designs and how we might
structure a deal for some time,” she said. “We have had
conversations with several hotel groups, but these kind of
negotiations take time. I can’t say exactly when we will
start building.”
The ICT says there are 6569 rooms in 299 hotels in northern
Guanacaste and 1414 rooms in 130 hotels towards the south.
It counts 4571 rooms in 294 hotels on the Central Pacific.
For its part, the Guanacaste Chamber of Tourism believes it
needs, as a matter of urgency, more than 1000 additional
rooms. If that is the case, then it is about to get more
than it bargained for.
Grupo Roble, the El Salvador-based conglomerate, broke
ground late last year and has now finished moving 50,000
cubic meters of dirt around on the five hectares of land
upon which will be built a JW Marriott hotel. Foundations
for the 310-room resort, inside the Hacienda Pinilla
complex, will begin this month.
Originally, the developers had planned a first phase of 180
rooms, but quickly announced 250 rooms. Now they are
building 310.
“They decided to build everything all at the same time,”
said Mauricio Estrada, General Manager of Hacienda Pinilla
this week.
“Rooms are a big problem in the area and I guess the
developers see the potential for hotel rooms,” he added.
“They have a very aggressive construction plan. They want to
be open in 2008.”
It is not just hotel rooms. Most developments are now
incorporating condominiums and villas, which the developers
then manage. The Grupo Roble project is no different – it
will include 200 condominiums.
Developers behind the giant Hyatt Hotel and Resort to be
built in Brasilito are also looking to break ground on their
$300 million project early this year.
Phase one will include all 320 hotel rooms of what will be
known as the Hyatt Regency Azulera Resort and Spa, as well
as the Greg Norman-designed, 18-hole, golf course.
Representatives of what is known as the Rosewood Project
will be in Guanacaste later this month, for what is now
believed to be a completed deal.
The deal has been on the table for more than six years, but
is now understood to be signed, for 60-hectares (150 acres)
of property on Playa Guachipelin, owned by Roger Hall, of
Hallmark Properties, a developer out of California.
Certainly, a master plan of the area, cost analyses, and
construction schedules are ready and waiting for the 80-room
hotel, which will include 12 deluxe suites and one
presidential suite. The project was to have been two phases,
but will now go ahead as one, and include an additional 60
villas of two, three and four bedrooms. There will be a
further 20 estate lots plus a spa and a fitness center.
Both Aman Resorts International and One and Only Resorts are
understood to be in negotiations with Revolution LLC to site
a resort on 216 hectares (about 535 acres) of land in Playa
Hermosa.
Steve Case, Chairman of Exclusive Resorts, Co-Founder of
America Online, Director of Case Foundation and owner and
Chairman of Revolution LLC bought the land for a reported
$42 million in 2005.
But one of the most ambitious projects is that by the RIU
Hotel Chain, a 53-year-old Spanish chain, which has bought
240 hectares (about 600 acres) fronting Matapalo in northern
Guanacaste.
RIU paid an estimated $26 million for the land, and have
begun clearing.
Sources close to the deal say the group will build three
hotels, with a total of up to 2000 rooms. They want to begin
building this year.
Late last year, two Minnesota developers announced they are
to build a $120 million, 150-room luxury hotel on
Guanacaste’s Papagayo Peninsula.
Richard Pakonen and Blaine Kirchert are to team up with
Regent International Hotels and the respected Costa Rican
architect, Ronald Zurcher, to build and manage what will be
known as the Regent Punta de Papagayo. It will include the
hotel, 86 condominiums, 20 luxury estates and a giant spa.
The complex will rest on some of the last remaining
concession land within the Papagayo tourism project known as
Polo Turístico.
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Costa Rica
Real Estate - Two Luxury Resorts
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Come 2008, Costa Rica will be home to two new luxury resorts, hundreds of additional hotel rooms, and thousands of new jobs, if projects announced this month by two international hotel chains go as planned. The development landscape of Guanacaste changed significantly last week when Hyatt Hotels and Resorts announced plans to build a 557-acre resort – complete with a 214-room, 100-condominium hotel, an 18-hole golf course designed by Greg Norman and more than 1,000 residential units – in the northwestern province. The first phase of construction, expected to last two years and require an investment of $100 million, will begin in July; the entire project is expected to be completed in five to seven years. Meanwhile, Starwood Hotels & Resorts Worldwide and Costa Rican development firm Grupo Genesis announced plans this week to build a new hotel, St. Regis Resort, on the Central Pacific coast. The resort will feature 133 rooms, a dramatic cliff-top presidential suite, a spa and residences, according to a statement from Starwood Hotels. News of the two developments came just days after President Oscar Arias and Tourism Minister Carlos Benavides called for renewed nationwide efforts to strengthen Costa Rica’s tourism industry and make the country an attractive option for foreign investment (TT, May 19). When Arias arrived at the Hotel Real Intercontinental May 11 for the swanky Hyatt launch event, he said the international company’s impending arrival makes it still more important for the government to improve infrastructure in Guanacaste and throughout the country. “This fills us with happiness on the one hand and concerns on the other,” Arias said as he arrived at the Intercontinental. He added that the Hyatt’s Azulera will heighten the need for significant attention to the Daniel Oduber International Airport in Liberia, Guanacaste’s capital. Large-Scale Intimate Lodging An Artist’s Rendering of the Hyatt Regency Azulera Resort & Spa planned in the northwestern province of Guanacaste.Courtesy of Azulera Project leaders say construction of the Hyatt Regency Azulera Resort & Spa – between Playas Tamarindo and Flamingo, 200 miles northwest of San José and 40 miles southwest of the international airport in Liberia – will be conducted with the environment, as well as nearby town of Brasilito, in mind. “We’re developing with great sensitivity,” said Ronald Zürcher, head of Zürcher Arquitectos de Costa Rica, which will execute the designs created by U.S.-based Michael Graves & Associates. According to Patrick Burke of Michael Graves, the design concept is based on allowing guests to experience nature. “We didn’t try to overstyle the architecture,” he said, adding that the designs focus on local materials. “It’s a real, authentic paradise.” The resort will offer guests and residents a full-service spa, a gym, beach access, a salt-water pool next to the ocean, and a variety of freshwater pools, as well as a banquet hall, conference rooms and gardens. One of the many bars and dining areas throughout the resort will be located at the highest point of the property, looking out over the ocean and Isla Loros, just offshore, over a series of infinity pools. Despite the size and scope of the project, Burke said the architects have worked to create “intimate spaces” that “blend the notion of indoors and outdoors. “The intent is to allow you to feel like you’re living outdoors… that’s exciting for someone coming from Minnesota,” he said. With this in mind, approximately 20% of the property will be developed; the rooms will be scattered throughout, each with its own private terrace, and each group of rooms with its own patio, gardens and pool. Buildings will be low-rise, with the goal that the greenery will dominate and only the roofs will be visible, Burke said. Several of the resort’s services, including the beach, spa and restaurants, will be open to the public, along with a facility designed “to work for both the town (of Brasilito) and the resort,” according to Burke: a “Village Market” of retail and office space. This space, on the side of the resort closest to Brasilito, will house a grocery store, pharmacy and laundromat, along with office space and a medical center – something Brasilito lacks, Burke said. “This isn’t a project that will be behind walls,” added Zürcher, who estimated the resort will create 2,000-2,500 jobs during construction. “It will be integrated into the community.” Norman, the 20-time U.S. PGA winner, will design the ocean-view, par-32 golf course, complete with driving range, putting green, club and bar. More than 200 golf-course villas will flank the course. The Chicago-based Global Hyatt Corporation, which encompasses the Hyatt, Hyatt Regency, Grand Hyatt and Park Hyatt brands, has 215 hotels and resorts with more than 90,000 rooms in 44 countries, according to www.hyatt.com. New Jersey-based Global Financial |
Agassi's Latest Match Is With AOL Co-Founder
By Chris Kirkham
Washington Post Staff Writer
Tuesday, September 26, 2006; Page D01
Less than a month after a final appearance at the U.S. Open,
tennis superstar Andre Agassi is joining America Online
co-founder Steve Case in developing a worldwide string of
multimillion-dollar resort homes.
Agassi and tennis-star wife Steffi Graf will partner with
Case's Exclusive Resorts to develop luxury tennis courts and
additional resort sites that will add to the company's 38
worldwide locations.
Andre Agassi, right, was an Exclusive Resorts member when
Steve Case heard about his idea. (By Zack Seckler --
Exclusive Resorts Via Associated Press)
The venture marks the second pairing recently of star power
and local entrepreneurs, following Washington Redskins owner
Daniel Snyder's deal last month with actor Tom Cruise.
The tennis couple and their two children have been Exclusive
Resorts members for more than a year and on previous trips
thought fitness and tennis training programs would add to
the experience.
Case invested in Exclusive Resorts in 2003. The company
operates luxury vacation homes available for up to 45 days
annually to members who pay a one-time fee of as much as
$425,000 and additional annual dues of up to $27,500.
Agassi, now consulting with his wife on the tennis and
fitness programs and operating as Agassi Graf Development
LLC, had already switched from sports to public-relations
terms in discussing the venture.
"I spent a lot of my time working to affect people for a few
hours on the tennis court," Agassi said as he was waiting in
Newark Liberty International Airport to board a flight back
to his home in Las Vegas. "It's the real lifestyle impact
that's up my alley now."
The first tennis courts will be built at a resort in
Peninsula Papagayo, Costa Rica, later this year. The company
has not announced the next locations.
Case, like anyone else who follows tennis, had heard about
Agassi's impending retirement. He got word from Brent
Handler, one of his partners at Exclusive Resorts, that
Agassi and his business partner Perry Rogers were toying
with the idea of doing more luxury resort real estate work.
So Case invited Agassi to Washington in June, they went to
dinner at Equinox, and the two hit it off. They spent the
next few months working out the details of the plan, which
will involve a partnership on both new resort locations and
development of the tennis courts.
Since then, Case attended one of Agassi's matches at the
U.S. Open this year.
"I think he has the opportunity to emerge as a lifestyle
brand, much as Greg Norman was a great golfer who's now
established himself in a lot of business ventures," said
Case, the chairman of Exclusive Resorts, based in the
District and Denver. "I'm not diminishing what he's done in
tennis, but I think he's got a long and illustrious future
ahead of him."
Agassi will officially be a senior adviser to Exclusive
Resorts, meaning he won't be required to attend board
meetings, Case said. The company did not disclose any
financial terms, including any money Agassi is bringing to
the table or how much he is being paid.
Case said he has been impressed by Agassi's business acumen.
He founded the Pure nightclub, part of Caesars Palace in Las
Vegas, and recently announced another luxury hotel
partnership called the Fairmont Tamarack in Idaho.
For the rest of the year, Agassi plans to see more of the
Exclusive chain for himself, with trips planned to Los Cabos
in Baja California and Whistler in the Canadian Rockies.
"Since my career ended, I've just been able to experience
this more now," Agassi said. "I've got a lot of stops to
make."



